More than ten years ago, Project Bike Tech got its start at the Bicycle Trip bike shop in Santa Cruz, California. Bike Trip Co-owner Berri Michel worked with a team from the shop to build the grassroots program from the ground up.
Project Bike Tech got its start at the Bicycle Trip bike shop in Santa Cruz, California.
Founded in 2008“We envisioned it being similar to how the auto industry spearheaded the creation of high school auto shop programs back in the 1930’s,” Berri said, “So we set out to create new generations passionate and knowledgeable about bikes. And it’s such a fun way to learn!”
The original curriculum was created to give students a base in bicycle mechanics. Additional modules where then introduced to encompass the bicycle retail experience including inventory, POS systems, sales and job interview prep. The ROP portion of the class develops a student’s resume and the Project Bike Tech Portion provides an industry-endorsed certificate to enter the work force.
The PBT program is now a thriving Regional Occupational Program (ROP) throughout California and is spreading nationwide. Over the years, PBT has successfully introduced more than 3000 students to the bicycle industry as a career pathway. Whether graduates directly enter the workforce or continue on to college, they become lifelong supporters of the bicycle community.